Selected work / Nonprofit / Storytelling

Ocean Mammal Institute

Mission-led nonprofit communication

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Mission-led nonprofit communications

Marine-focused imagery and website content communicate the organization’s mission and storytelling.

Original Ocean Mammal Institute homepage with whale imagery and nonprofit storytelling
Original supplied Ocean Mammal Institute screenshot
The work behind the work

Challenge

Make a research-focused nonprofit’s mission and supporter opportunities accessible and compelling to a broader public audience.

Our Work

Brand refinement and online messaging, as described in the earlier Internet Strategics portfolio.

How we approached it

Clarify the mission, present priority information and create more direct routes for people interested in supporting the work.

Results

A photography-led presentation of the organization’s mission and supporting editorial content. The archived pages document the digital communication work.

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